Vibe Marketer

Firecrawl is the easiest way for developers to gather LLM-ready data from the web. As AI tools reshape how developers discover and evaluate products, we need someone who can crack the code on next-gen SEO and content strategy. We're looking for a sharp, high-energy Vibe Marketer to dominate the SEO game, outmaneuver competitors in Gen AI search, and build scalable content systems that developers actually find useful.

What you'll do:

• SEO Strategy & Execution: Study tools like SEMrush and Profound to identify opportunities, gaps, and winning content angles. Build strategies that beat competitors in both traditional and AI-powered search.
• Content Operations: Manage a pool of freelance contractors to execute high-quality, technically accurate content at scale. You'll brief, review, and optimize their work.
• Workflow Automation: Build and test automated content workflows using n8n, Zapier, Gumloop, and similar tools. Turn manual tasks into smooth, repeatable systems.
• Internal Tooling: Use Cursor to build lightweight internal tools and workflows that supercharge our content production and distribution.
• Programmatic SEO: Experiment with and deploy programmatic SEO strategies that scale content creation and capture long-tail search traffic.
• Affiliate & Partnership Strategy: Leverage affiliate programs and partnerships to amplify reach and drive growth through strategic content distribution.

What makes you a great fit:

• SEO Expertise: You've driven real SEO wins before, especially at dev tools or technical B2B companies. You understand how developers search and what they need.
• High Agency: You're a natural builder and problem solver. Ex-founder experience or other proven high-agency background strongly preferred.
• Technical Fluency: You can code or build sophisticated workflow automations. Automating manual tasks with tools like n8n and Zapier is second nature to you.
• Content Strategy: You're a strong writer who understands how to create content that ranks, converts, and actually helps developers.
• Fast Execution: You ship quickly, test relentlessly, and iterate based on data. Speed and experimentation are second nature.

You'll stand out if you:

• Have previous big SEO wins specifically at a dev tools company.
• Are an ex-founder or have other high-agency entrepreneurial experience.
• Have deep experience with workflow automation tools like AirOps, n8n, or Gen AI SEO tools like Profound.
• Can build internal tools and workflows in Cursor like it's your natural habitat.
• Have successfully managed and scaled freelance content teams.
• Have experience with programmatic SEO or affiliate marketing strategies.

What it means to join Firecrawl:

• Autonomy: Own the entire content strategy and execution. Build the systems you want to work with.
• Growth Opportunity: Help define how a fast-growing dev tool shows up in search as AI reshapes discovery.
• Remote-First Culture: Work where you're most productive—we care about results, not location.
• Creative Freedom: Experiment with new approaches, test wild ideas, and build systems that scale.
• Impactful Work: Your content strategy will directly drive how thousands of developers discover and adopt Firecrawl.